Created for the home textiles industry.
GLOBAL trend & market INSIGHT.
DESIGN & PRODUCT DIRECTION.
PRACTICAL SUPPORT FOR YOUR BUSINESS.
OUR APPROACH.
VELA supports soft home textile manufacturers and suppliers with global market research, trend direction and product insights.
We combine extensive textile industry experience with commercial understanding to provide practical guidance for range development, customer presentations and ongoing business needs.
There are two ways to work with Vela:
Join the Vela Membership for ongoing trend, market and product reports.
We can work with you on Custom Projects tailored to your customers, manufacturing capabilities and business needs.
Research + Insight
Trend Edit - Soft Form
Support across colour, print, pattern, materials, product concepts, packaging and presentation for new and existing ranges.
PRODUCT DEVELOPMENT
Market Edit - Retail Review
Customer-specific proposals, range presentations, company profiles and project support for retailers, buyers and new business opportunities.
COMMERCIAL SUPPORT
Trend Edit - Product application
TWO WAYS TO WORK WITH US
VELA MEMBERSHIP
Ongoing trend and market direction.
Monthly access to VELA reports created for manufacturers, suppliers and product teams developing soft home textile ranges.
4 new reports each month to help you identify opportunities, develop stronger ranges and stay relevant to your customers.
One Trend Edit Report
One Market Edit Report
Multiple VELA Insights each month
New reports released every week
Access to VELA report library
Downloadable PDF versions for use in your business and to share with your teams.
CUSTOM PROJECTS
Tailored support for your business.
Work directly with the Vela team on your specific projects and customer ranges, depending on your business requirements.
Projects can be one-off or ongoing, depending on the level of support you need.
This can include:
Market and customer research
Product and range reviews
Trend, design and colour direction
Exclusive artwork and design
Presentations and company profiles
Packaging and graphic design
ONE source.
THE RIGHT EXPERTISE FOR EACH PROJECT.
VELA Global Group brings together experienced professionals from the textile industry to support manufacturers and suppliers across research and insight, product and creative development, and customer and commercial projects.
With extensive industry experience, we understand the demands of developing, presenting and selling product into global retail markets.
For each project, VELA brings together the right skills and expertise, while managing the brief, direction and delivery through one central point of contact.
Alongside custom projects, we offer a membership service providing ongoing trend and market reports developed specifically for manufacturers and suppliers.
